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  • December 17, 2024 9:14 AM | John Russell (Administrator)

    Wendy Herrman - Madison Area Business Consultants Member Profile

    Hi! I’m Wendy and I believe you have the ability to build the life you want, personally and professionally.

    Sometimes you need a little help along the way. I became a professional coach to combine my experience as an educator, consultant, mentor, and leadership developer.

    My calling is to help you learn about yourself, define your goals, and support you on your path.

    My Background, Education, & Training:

    After 20+ years in the professional world, I discovered I had built a diverse and helpful portfolio of skills. The one thing they all have in common? Helping others connect to their passions and life paths.

    I am a born and raised Midwesterner, currently living in rural Wisconsin. My educational background includes political science/policy, English literature, interpersonal communication, and educational leadership. I have a master’s degree in education-focused counseling, am facilitator-trained, and always seeking learning opportunities.

    I am a Certified Professional Coach through the Certified Life Coach Institute (CLCI).

    I am open minded and open hearted and bring compassion to our work together.

    Bring it to the table – get to where you want to be.

    Let’s talk!

    Wendy Herrmann is an experienced coach, facilitator, and educational consultant. An open-minded lifelong learner who enjoys new challenges, she has spent most of her career in training & development and higher education. With the belief that personal growth is professional development, she is passionate about helping others learn and grow.

    Her educational background covers political science and policy, literature, student counseling, and educational leadership. Her latest endeavors include people and organizational culture development, creating leaders at all levels, and bringing positive psychology to the workplace.

    Wendy lives in rural Wisconsin with her farmer husband, Jon, and chocolate lab, Penny. She enjoys reading, podcasts, Dave Matthews Band, camping, outdoor walks, and puzzles of all types.

    Services

    Organizational & Educational Consulting (including DEI & Culture)
    Facilitation (Workshop, Retreat, Special Session)
    Leadership Development
    Personal Growth
    Coaching

    Background Info

    Wendy Herrmann is an experienced coach, facilitator, and educational consultant. An open-minded lifelong learner who enjoys new challenges, she has spent most of her career in training & development and higher education. With the belief that personal growth is professional development, she is passionate about helping others learn and grow.

    Her educational background covers political science and policy, literature, student counseling, and educational leadership. Her latest endeavors include people and organizational culture development, creating leaders at all levels, and bringing positive psychology to the workplace.

    Wendy lives in rural Wisconsin with her farmer husband, Jon, and chocolate lab, Penny. She enjoys reading, podcasts, Dave Matthews Band, camping, outdoor walks, and puzzles of all types.

    Consulting Specialties

    Organizational Development & Planning

    Learning and Development

    Coaching & Personal Development

    Diversity & Inclusion

    Leadership



  • December 09, 2024 9:42 AM | John Russell (Administrator)

    Brittany Coleman - Madison Area Business Consultants Member Profile

    Introduction

    At Tree-HR our journey began with a fervent dedication to people and a mission to help individuals uncover their purpose and maximize their potential. We firmly believe that through innovative talent programs HR can champion inclusion and empowerment, fostering environments where every employee can thrive while driving organizational success. We also understand that behind every successful HR strategy are dedicated professionals navigating complex landscapes. That is why we are committed to supporting HR professionals, empowering them to grow and evolve as indispensable partners to both companies and employees. Gone are the days of HR being viewed as the ‘rule enforcers’- at Tree HR, we are here to redefine the narrative. We are dedicated to equipping HR professionals with the tools and knowledge they need to optimize talent programs, drive strategic initiatives, and cultivate workplaces where everyone can reach their full potential.

    Meet Tree-HR

    Tree-HR understands what matters most, PEOPLE. Our talent solutions help organizations reduce turnover and increase efficiency in recruitment. When the people thrive the organization thrives. At Tree-HR we offer staff and leadership training, HR coaching, employee retention assessments, policy and procedure reviews, and customized talent solutions. We have over 20 years HR experience in a variety of industries. However, our HR experience is second to our understanding of people, our creativity in solutions, and our ability to make connections with people and business strategy.

    Services

    Talent Reimagined: Planning, Recruitment Process Enhancement, succession planning, competency frameworks, performance development, career pathways.

    Employees Empowered: surveys, trend analysis, leadership training, skill and gap assessments, inclusive policies and procedures.

    Roots Supported: HR professional Coaching, HR training, HR workshops and retreats.

    Background Info

    I have Human Resources and Diversity; Equity and Inclusion skills gained from 20 years of working in multiple industries coupled with a degree in psychology. I started Tree-HR to use my unique blend of skills to help organizations of all types better understand their talent resources and to leverage that understanding to attract, retain and develop the talent they need to meet their organizational goals.

    Consulting Specialties

    • ·       Diversity & Inclusion
    • ·       Human Resources
    • ·       Woman Owned

     https://www.tree-hr.com/


  • December 02, 2024 8:34 AM | John Russell (Administrator)

    Aaron Bakken - MABC Member Profile

    Aaron Bakken - Senior Franchising Consultant / Broker

    The Franchise Consulting Company
    http://www.aaronbakken.com/

    Making the decision to become a business owner is a big step for most people. After years of working for someone else, it can sound exciting and liberating. But it isn’t simple. Which is why you’re giving some consideration to franchising. As someone who has had 12 different businesses over 22+ years, I bring this experience to every prospective franchise owner relationship. I truly enjoy coaching people interested in starting a business. I’m committed to helping you navigate the complex selection process & ultimately choosing the right franchise to invest in.

    At the beginning of 2023 I sold my Rockin’ Jump Trampoline Park franchise in Eagan, MN (Minneapolis/St. Paul Metro) and invested in 3 more, completely different franchise systems. I also spent 5 years as Rockin’ Jump’s Franchise Sales Director from 2013 – 2018. So, I know both sides of the franchise relationship, and can help you with setting expectations and understanding the nuances and responsibilities that come with buying a company’s concept.

    While I have worked with a broad range of businesses, my deepest experience is with family entertainment & recreation, restaurants, spas, boutique hotels, resorts, travel & tourism, food, beverage and home services companies.

    I have learned that the most important way to ensure you minimize your failure potential in business is to work with people who have been there, done that and lived to tell about it. I’m one of those people.

    Services

    Free franchise matchmaking for aspiring & existing entrepreneurs.
    Helping existing business owners assess if franchising their business is the right growth strategy.
    Working with franchisors long term to prepare them for exit.
    Customer experience services including inbound/outbound domestic call center, LinkedIn lead generation, digital & social marketing, and one-of-a-kind direct mail solution

    Background Info

    Aaron has created/owned 13 companies since 2001 - 5 non-franchise business and 8 franchise.

    Consulting Specialties

    Business Strategy

    Growth Management

    Organizational Development & Planning

    Communications

    Strategic Planning


  • November 18, 2024 10:28 AM | John Russell (Administrator)

    Kim Anderson - MABC Member Profile

    Introduction

    How did I get here? I’m glad you asked.

    It all started when I was accepted to attend a writing and running retreat in Bend, Oregon hosted by Olympian Lauren Fleshman in May of 2020 … and you know the rest. At the time I was working as a middle school language arts teacher and was in the midst of burnout. Honestly, the pandemic was a welcome break from the breakneck speed of a normal school year and the ever increasing pressure of academic rigor. 

    As school became virtual and hours reduced, I found myself with enough time to participate in “27 Wilder Days,” a virtual writing event hosted by Laurie Wagner of 27 Powers. The practice blew me away. It opened my eyes to a whole new world of processing emotions, events, feelings, thoughts, relationships, and perspectives. I spent just 15 minutes a day writing and I could not believe the words that came out of me.

    I was hooked.

    In the fall of 2020 I applied for one of ten seats in Laurie’s Wild Writing Teacher Training program in hopes of becoming certified to teach this incredible practice. To my delight, I was accepted and became part of a cohort of women from around the world that successfully completed a rigorous six month training program.

    As I was completing the training during the spring of 2021, my burnout reached a level that was not sustainable. I was chronically stressed, starting to become disengaged, and felt myself purposely disconnecting from my career, my colleagues, and even my family. This was not me. I had lost myself, and as a result my family was losing me. So, I made the brave decision to leap into the unknown. I resigned from my 16 year teaching career in June of 2021 and launched The Unapologetic Pen that July.  

    It was a fast and furious start and I have never looked back. This writing practice has grounded me, brought me relief during stressful times, helped me recall events from my past that shaped who I am, and created a record of small moments with my family that I don’t want to forget. I am honored to now lead other women through this life-changing practice.

    Beyond writing, I love to spend time biking, reading, hiking, drinking coffee, helping my kids with their show calves and traveling with my husband.

    And because I put in a lot of freaking work, I want you tell you that I have completed four Half Ironmans, five half marathons, two adventure races, and climbed one 14'er....and  lots of physical therapy (-:

    I’m passionate about helping women find freedom through writing. I sincerely believe the act of putting pen to paper can change your life – because I’ve experienced it.

    Writing calms my anxiety and helps me reflect on and reconcile my past. It gives me room to be curious and present about my life today. It creates space for a deep breath, to embrace who I am, to show up unapologetically.

    Today, I use this practice often to help me navigate the rollercoaster of midlife: raising teenagers, rediscovering my purpose, reflecting on my relationships and processing all that comes with perimenopause and beyond. It helps me slow down and reflect on my life...the hard, the beautiful and everything in between.

    http://www.theunapologeticpen.com/

    Services

    My goal is to help as many people as possible experience the healing power of Unapologetic Writing.

    I offer 8 week sessions for small virtual groups, corporate workshops, and am launching five digital courses this spring. I have also been a workshop host at retreats and for several veterans groups.

    Background Info

    I graduated from UW- Madison with a BA in International Relations in 2002 and Aurora University with an MA in Education in 2005. I was a classroom teacher until 2021 when I decided start The Unapologetic Pen. I was trained in Wild Writing by Laurie Wagner in a 6 month intensive in the spring of 2021.

    Consulting Specialties

    • ·       Coaching & Personal Development
    • ·       Employee Relations
    • ·       Learning and Development
    • ·       Writing & Editing


  • November 11, 2024 9:26 AM | John Russell (Administrator)

    Eric Townley - Chief Marketing Officer/Marketing and Technology Consultant

    Madison Area Business Consultants Member Profile


    Introduction

    Born to help businesses find and promote their individuality, Flamingo Theory is the premier Madison-area Digital Marketing and Creative agency.

    We are a full-service digital marketing agency which means that you can handle all of your digital marketing needs through a single point of contact on our team.

    From services like Email Marketing, Social Media Management, Search Engine Optimization (SEO), Paid Digital Advertising, Review Management, Branding, Strategy Development, PR, Website Production, and more, we have all the tools in the digital marketing toolbox to help your company's online presence Stand Unique.

    Services

    • In a world of increasing distractions and instant gratification, it’s important to use effective, strategic marketing to catch and hold your audience’s attention. We offer all that, and more.

      From services like Email Marketing, Social Media Management, Search Engine Optimization (SEO), Paid Online Ads, Review Management, Branding, Strategy Development, Website Production, and more, we have all the tools in the digital marketing toolbox to help your company's online presence Stand Unique.In a world of increasing distractions and instant gratification, it’s important to use effective, strategic marketing to catch and hold your audience’s attention. We offer all that, and more.From services like Email Marketing, Social Media Management, Search Engine Optimization (SEO), Paid Online Ads, Review Management, Branding, Strategy Development, Website Production, and more, we have all the tools in the digital marketing toolbox to help your company's online presence Stand Unique.
    • Advertising • Brand Marketing • Digital Marketing • Email Marketing • Marketing Consulting • Marketing Strategy • Search Engine Optimization (SEO) • Content Marketing • Lead Generation • Social Media Marketing

    -Strategy Development
    -Branding
    -Website Production
    -Email Marketing
    -Social Media Management
    -Search Engine Optimization (SEO)
    -Paid Digital Advertising
    -Review Management
    -PR

    Background Info

    I am an experienced marketer with over 15 years of planning and executing worldwide marketing campaigns for some of the world's most renowned companies and products. From launching AAA video game titles with Electronic Arts, to iconic food brands with General Mills, or world-altering tech products with Apple, I was fortunate to embark on a career that took me all across the US and allowed me to learn marketing from some of the top minds in the business.

    My most current role is as Chief Marketing Officer for Flamingo Theory Marketing which is a local full-service digital marketing agency that specializes in helping businesses throughout Dane County nail every aspect of their online marketing presence.

    Born and raised in Waunakee, My main goal now is to take all the best components I’ve learned throughout the years and distill them into a company offering that elevates the digital acumen of the Madison-area business community.

    Consulting Specialties

    Marketing & Sales

    Consulting Specialty

    Direct-to-Consumer Marketing

    Consulting Specialty

    Competitive Analysis

    Consulting Specialty

    Brand and Product Management

    Consulting Specialty

    Business Strategy

    About

    In today’s ever-changing business environment, companies need Marketers who think like entrepreneurs, bravely lead their respective teams into new frontiers, and have the fortitude to push day-in and day-out to sell the value of a great idea.

    Not only do I fit that description, but I am a hard-charging, forward-thinking, futurist who loves to apply my unique skillset to steer companies towards a brighter future.

    If that sounds like someone you’d like to work with, then hit that Connect button and let's start talking!

    https://www.flamingotheory.com/

    https://www.thinkinprompts.com/


  • November 04, 2024 8:26 AM | John Russell (Administrator)

    David Biel, MBA, CPAMadison Area Business Consultants Member Profile - David K. Biel III, CPA

    Welcome to my professional space! After working in several corporate finance roles, ranging from planning and analysis, P&L management, treasury, and controllership, I knew I wanted to work with small to mid-sized businesses where I could make more of an impact. So, I earned my CPA license and transitioned to private practice.

    It's been a great road so far. The following are a few examples of businesses that I've worked with:

    Controller/CFO of a growing hospitality company: Developed budgeting process, monthly review process, and management reporting. Presented to Board of Directors.

    Controller/CFO of a recently-acquired manufacturing company: Cleaned up books to public company standards and successfully transitioned to new divisional CFO.

    Controller of a cash constrained manufacturer: Developed detailed cash flow management tools/schedule and managed cash budgeting.

    System implementation lead: Transitioned manufacturer off of legacy accounting system and onto QuickBooks Online.

    Controller of growing IT company: Cleaned up books, developed estimated tax schedule for single-member LLC and ongoing close, P&L, and planning support.

    Financial analyst: Took existing financials for rapidly-growing service provider, built out a five-year model with detailed assumptions and valuation.

    I provide fractional controller and CFO services to clients across various industries. I have over 15 years of corporate finance experience in roles such as FP&A, treasury, controller, marketing finance, and commodities analysis. I am also a Certified Public Accountant (CPA) and a Certified Management Accountant (CMA) with a MBA from University of Wisconsin-Madison and a Certificate in Accounting from University of Washington.

    My skills and expertise enable me to deliver high-quality results and solutions for my clients. Some of my current projects include streamlining the month-end close process and analyzing balance sheet accounts for a startup manufacturing company, implementing Fathom as a consolidation, reporting, and budgeting tool for a multi-entity organization, and providing financial analysis and insights for strategic decision making. In addition, I have a strong background in operations and management, thanks to my 24.5 years of service in the Air Force Reserve, where I currently hold the rank of Captain and serve as an Aircraft Maintenance Officer. I am passionate about teambuilding, process improvement, and business growth.

    Qualifications

    Certified Public Accountant (CPA)

    Master of Business Administration (MBA)

    Certified Management Accountant (CMA)

    QuickBooks ProAdvisor

    I have worked in the private sector in finance/accounting roles since 2007. My background has made me the “swiss army knife” of finance/accounting, having worked as a controller, treasurer, and in several different roles as an analyst. This diverse background has developed a key strength of jumping into a new situation and quickly understanding what needs to be done, as well as making me versatile and scalable, easily transitioning from G/L accounting, analysis, and reconciliation to understanding the key drivers of a business, planning, and budgeting. I am both a Certified Public Accountant (CPA) and Certified Management Accountant (CMA). Also, I am a certified QuickBooks ProAdvisor.

    In addition to accounting/finance, I have served in the Air National Guard/Air Force Reserve since 1999 as an aircraft maintenance officer. I’ve gone on several deployments and am comfortable rolling up my sleeves and getting to work.

    I look forward to learning how I can partner with you and and your firm to improve your finance function and streamline your business!

    Services

    I provide freelance financial planning/accounting. I work primarily in Quickbooks Online and Desktop and am a certified ProAdvisor. Current projects include 1) accounting cleanup for a startup company and 2) implementation of consolidation/budgeting tool (Fathom), as well as developing a first-ever budget for another growing organization.I provide freelance financial planning/accounting. I work primarily in Quickbooks Online and Desktop and am a certified ProAdvisor. Current projects include 1) accounting cleanup for a startup company and 2) implementation of consolidation/budgeting tool (Fathom), as well as developing a first-ever budget for another growing organization.…see more

    Accounting • Bookkeeping • Financial Accounting • Financial Analysis • Financial Planning • Financial Reporting • Budgeting


  • October 28, 2024 8:48 AM | John Russell (Administrator)

    November Program Presentation

    Unapologetic Writing Workshop

    with Kim Anderson, The Unapologetic Pen

    Our November Member meeting is all about embarking on a journey of self-reflection, stress relief, and gratitude.

    We will explore the use of Unapologetic Writing to close the open tabs in our brains so we can return to work and home feeling more present and purposeful. You do not have to be a writer to have success with this practice!

    You will be asked to leave all of your expectations at the door and show up as your authentic self. We will leave feeling like a weight has been lifted from our shoulders and with a new tool to help us process life.


    ABOUT THE PRESENTER

    Kim Anderson



    Kim Anderson is passionate about helping women, in particular, find freedom through writing. She sincerely believes the act of putting pen to paper can change your life – because she's experienced it.

    Writing calms anxiety and helps you reflect on and reconcile you past. It gives you room to be curious and present about your life today. It creates space for a deep breath, to embrace who you are and show up unapologetically.


    Hope to see you there!


    November  14, 2024      8:00am - 10:00am CST


    _____________________________________

    Agenda

    _____________________________________


    8:00-8:30 a.m. CST  - Open Zoom Networking

    8:30-9:00 a.m. CST - Meeting opening remarks

    9:00-9:45 a.m. CST - Program

    9:45-10:00 a.m. CST - Questions & Answers

    ____________________________________________________________

    Program Logistics

    ____________________________________________________________

    Who. For all B2B consultants craving collegiality, collaboration, and real conversation. Guests welcome!

    What. Monthly program providing networking, relevant education, and personal and professional growth opportunities. 

    When. Thursday, November 14 • 8:00 AM–10:00 AM CST

    Where. Zoom Meeting ID will be in your registration confirmation email

    Cost. Free for Members & Guests

    RSVP. Register Today!

    Guests always welcome!


  • October 21, 2024 11:02 AM | John Russell (Administrator)

    Melanie Schmidt - Owner Timpano Consulting
    Madison Area Business Consultants Member Profile

    Introduction

    Timpano Consulting is an excellent resource when you’ve tried something and it didn’t move you forward; when you’re ready to grow, yet not sure where to go; or, when you’ve been given a charge, and it seems overwhelming. Enjoy working with a consultant who asks the right question, listens for the answers, delivers a plan of action, and helps move your organization forward.

    The firm's tested processes leverage creative facilitation and strategic analysis in order to help organizations quickly discern frameworks for progress. It’s about distilling a basis for clear decision-making and a platform for consistent communication. The approach is engaging; the results can be empowering.

    Clients praise Melanie Schmidt for her ability to get to the core of issues, provide practical solutions, deliver beyond business as usual, and help people not only re-focus but also re-charge in order to make progress.

    Bring Melanie in to get things started, hire her to shepherd the process, retain her for creative problem-solving, keep her around to hold your feet to the fire, or contract with her to move things forward.

    Services

    Timpano Consulting leverages various techniques and processes in clarifying and aligning intentions, actions and impressions in order to:

    - help leaders think strategically or get ‘unstuck’
    - facilitate complex issues & help articulate solutions
    - provide perspective & insight on organizational issues
    - articulate a strategic plan to guide activities & shape success
    - engage stakeholders to move the mission forward
    - infuse energy and direction on initiatives
    - build brands, craft messaging strategies & integrate outreach
    - leverage communication as a strategic business tool

    What that looks like might include any or all of the following:

    - meeting & retreat facilitation (in-person and/or virtual)
    - organizational assessment & re-engineering
    - ideology review (i.e., purpose, vision, intended impact)
    - strategic thinking and practical planning (i.e., strategic planning)
    - project mapping and resource planning
    - leadership and ‘momentum’ consulting (a/k/a consultative coaching)
    - brand development & integration
    - communications strategy (internal & external)
    - workforce strategies, succession planning, and executive recruitment
    - interim or fractional service (i.e., CxO)

    Background Info

    Melanie Schmidt is a whole-brained thinker who brings energy and focus to the people and projects around her. She has over 30 years of professional experience and offers expertise in management consulting, facilitation design, group dynamics, organizational strategy, brand development, and communications.

    Melanie’s early career involved work within statewide government agencies focused on organizational development, policy analysis, and framing stakeholder engagement on issues related to health care, insurance, transportation, and workforce development. Her creative side flourished while working at an award-winning advertising agency, handling account management, creative strategy, and business operations. Her analytic nature was brought to bear during her work with a publicly owned utility, providing leadership in commodity forecasting, operational planning, and business performance. She has experience consulting with and working in higher education. Plus, she had the unique opportunity to direct hundreds of committed public servants who delivered the State of Wisconsin COVID-19 emergency response.

    Melanie began her consulting practice in 2003 to focus on helping people and organizations become more effective through a combined application of facilitation, strategic thinking, practical planning, and intentional communication.

    Melanie is an experienced cross-sector consultant and a frequent speaker on issues related to change leadership, constructive innovation, sustainable transformation, organizational strategy, brand development, Board governance, and communications. She has a Lean Six Sigma green belt and continues to research and advance models for enhancing organizational effectiveness.

    Melanie is equally comfortable providing direct service to clients and working as part of a consultant team to address broader needs.

    Get Social:

    http://bit.ly/TimpanoFacebook (Fan on Facebook)

    https://twitter.com/melanieschmidt (Follow on Twitter)

    https://www.linkedin.com/in/creativestrategist/ (Connect via LinkedIn)


  • October 14, 2024 10:54 AM | John Russell (Administrator)

    MABC November Meeting 

    Unapologetic Writing Workshop

    with Kim Anderson, The Unapologetic Pen

    Our November Member meeting is all about embarking on a journey of self-reflection, stress relief, and gratitude.

    We will explore the use of Unapologetic Writing to close the open tabs in our brains so we can return to work and home feeling more present and purposeful. You do not have to be a writer to have success with this practice!

    You will be asked to leave all of your expectations at the door and show up as your authentic self. We will leave feeling like a weight has been lifted from our shoulders and with a new tool to help us process life.


    ABOUT THE PRESENTER

    Kim Anderson


    Kim Anderson is passionate about helping women, in particular, find freedom through writing. She sincerely believes the act of putting pen to paper can change your life – because she's experienced it.

    Writing calms anxiety and helps you reflect on and reconcile you past. It gives you room to be curious and present about your life today. It creates space for a deep breath, to embrace who you are and show up unapologetically.


    Hope to see you there!


    Who. For all B2B consultants craving collegiality, collaboration, and real conversation. Guests welcome!

    What. Monthly program providing networking, relevant education, and personal and professional growth opportunities. 

    When. Thursday, November 14 • 8:00 AM–10:00 AM CST

    Where. Zoom Meeting ID will be in your registration confirmation email

    Cost. Free for Members & Guests

    RSVP. Register Today!

    Guests always welcome!


  • October 07, 2024 10:50 AM | John Russell (Administrator)

    Beyond Burnout: Finding Balance and Resilience in Entrepreneurship

    with Sarah Giencke, Nervous System & TRE® Coach

    October Program Presentation

    • When

      October 10, 2024

    •  8:00 AM - 10:00 AM
    • Location

      Zoom meeting

    • Registered

      17 registrants

    Register Here

    We are more stressed than ever - especially as entrepreneurs. With today's fast-paced business landscape, entrepreneurs often find themselves teetering on the edge of burnout, grappling with the pressures of building and sustaining their business.

    In this session, we'll explore the science behind how we get stressed & triggered, and practical strategies to build resilience - equipping you with proactive tools to help you go from surviving to thriving.

    Whether you're a seasoned business owner or just starting your entrepreneurial journey, this webinar is for you! Don't miss out on this opportunity to unlock the secrets of well-being as an entrepreneur.



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